Remember back a few months when the Big Ten (Eleven) was trying to cram its regional TV down the throat of Midwesterners and complaining that an exec had called it second class programming for which the Big Ten (Eleven) wanted premium prices?
Well, in an attempt to stoke the fires, it seems that the Conference Commissioner, Jim Delaney, mentioned that the Big Ten (Eleven) may possibly add a Twelfth member, further earning the confederation of academic institutions the curses of basic math teachers everywhere. Yes, currently, the Big Ten includes 11 schools, which must be rationalized by counting one of the institutions in the standings as college #0 and then proceeding to #10--thus, the champion is ironically never "#1" as so many players, fans and their foam fingers proclaim, but more accurately, "#0" (which is tough to merchandise).
However, Delaney's talk of adding a new school would ruin even that logical explaination in nomenclature. In reality, the additional team produces yet another product of which the conference controls the rights (available games in not only women's tennis, but most importantly, FOOTBALL); possibly adds a new state or at minimum, an expanded base of viewers; and creates the 12 team league necessary to create a conference championship game that has been profitable for the SEC and Big 12 for the past decade (and picked up by the ACC and MAC as well).
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